Noteworthy

A collection of stuff that I find helpful, interesting, significant, or unusual. Get the RSS feed.

• Michael Bierut explains how Pentagram designed a new identity system for Saks Fifth Avenue. Creating “recognizable consistency without sameness” should be the litmus test for any company’s branding and experience design. Whole Foods Market and Starbucks are two great examples of this principle in action.

Recent Entries

Noteworthy content since February 2006. Browse all 112 entries in the archives.

• Richard Wright, 1943-2008 / September 15, 2008
• Adaptive Path's New CEO / July 9, 2008
• Expensive Bytes / February 20, 2008
• w00t / December 12, 2007
• The Real Fake Steve / August 5, 2007